In Business Analysis, **ROI (Return on Investment)** is a critical metric used to evaluate the profitability and efficiency of a project or investment. It measures the gain or loss generated relative to the cost of the investment.


## ROI data requirements
To calculate this metric, it's needed to create **special data requirements**: 





Having this information, ROI can be calculated, and based on its value, Business Analysts (BAs) can adjust the investment strategy or make important decisions.

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Case Study: Using ROI Metrics in Business Analysis

ROI data requirements