Social Media Marketing Career Opportunities
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An SMM specialist can work as a freelancer, in an agency, or in-house, meaning a full-time role within a company.
Horizontal Growth
Horizontal growth means becoming a specialist in a specific niche. An SMM specialist might focus on areas like strategy development, without moving up vertically, or could become highly experienced with video creatives. This path can lead to becoming a well-paid expert with deep knowledge in a particular field.
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