Influencer Marketing
Example of brief for influencer
- Brand X — a new eco-friendly clothing brand for young people who value style and eco-friendliness. We are launching a new summer clothing line and want your audience to learn about our product;
- Our brand offers stylish, comfortable clothing made from eco-friendly materials, suitable for any summer event;
- Content type: 1 Instagram post (carousel photo) + 1 story video (15 seconds);
- Content requirements: the carousel should feature 3-4 photos showcasing you wearing our clothing during outdoor activities. In the story video, talk about your experience with our clothing, emphasizing its comfort and eco-friendliness; Be sure to mention that all clothing is made from organic materials.
- Keywords and hashtags: #ecoFashion #brandX;
- Style and tone: friendly, positive tone with a focus on comfort and eco-friendliness;
- Deadline: content must be submitted for approval by August 15;
- Content publication - August 20.
Additional Materials:
1. What is a common strategy used in influencer marketing campaigns?
2. Which of the following is a key benefit of using micro-influencers?
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Sectie 5. Hoofdstuk 3
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Example of brief for influencer
- Brand X — a new eco-friendly clothing brand for young people who value style and eco-friendliness. We are launching a new summer clothing line and want your audience to learn about our product;
- Our brand offers stylish, comfortable clothing made from eco-friendly materials, suitable for any summer event;
- Content type: 1 Instagram post (carousel photo) + 1 story video (15 seconds);
- Content requirements: the carousel should feature 3-4 photos showcasing you wearing our clothing during outdoor activities. In the story video, talk about your experience with our clothing, emphasizing its comfort and eco-friendliness; Be sure to mention that all clothing is made from organic materials.
- Keywords and hashtags: #ecoFashion #brandX;
- Style and tone: friendly, positive tone with a focus on comfort and eco-friendliness;
- Deadline: content must be submitted for approval by August 15;
- Content publication - August 20.
Additional Materials:
1. What is a common strategy used in influencer marketing campaigns?
2. Which of the following is a key benefit of using micro-influencers?
Was alles duidelijk?
Bedankt voor je feedback!
Sectie 5. Hoofdstuk 3
