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Learn Pink or Blue? | Performing One More AB Test
A/B Testing in Python
course content

Course Content

A/B Testing in Python

A/B Testing in Python

1. What is A/B Test?
2. The First A/B Test
3. Performing One More AB Test

book
Pink or Blue?

We have received the p-value that equals 0.94.

0.94 > 0.05

Do you recall this?

  • Traditionally, if p ≀ 0.05, then there are enough arguments to reject the H0 and approve H1, although there is a small chance against this. Then one can reject the H0 and say that the results are significant at the 5% level;
  • On the contrary, if p > 0.05, then there are not enough arguments to reject the H0. Without rejecting the H0, we can state that the results are not significant at the 5% level.

Our result means that we can not reject the H0 hypothesis.

It means that we don't need to implement a new button!

Everything was clear?

How can we improve it?

Thanks for your feedback!

SectionΒ 3. ChapterΒ 9
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