Using Analytics Tools

Key Learning Outcomes

You've done an amazing job setting up your online store! Now, let's move on to using analytics tools to track your website's performance. This chapter is vital for understanding your visitors' behavior and improving your site's effectiveness.

After completing this chapter, you will be able to:

• Access and navigate Wix's analytics tools;
• Track key metrics such as visitor numbers, page views, and conversion rates;
• Interpret data to make informed decisions about your site;
• Utilize insights to enhance user engagement and website performance.

In this video, you will learn how to use Wix's analytics tools to gain insights into your website's performance. We will guide you through accessing the analytics dashboard, tracking key metrics, and using this data to improve your site.

• Navigate to the Wix dashboard and access the analytics tools;
• Identify and track important metrics like visitor numbers and page views;
• Understand how to interpret the data to make informed decisions;
• Use insights from analytics to optimize user engagement and site performance.