Notice: This page requires JavaScript to function properly.
Please enable JavaScript in your browser settings or update your browser.Learn Step-by-Step Guide to Creating an Ad | Building, Launching & Optimizing Meta Ads
Mastering Meta Ads

bookStep-by-Step Guide to Creating an Ad

Creating ads in Meta Ads Manager involves clear steps from campaign setup to tracking.

Steps:

  • Campaign Setup: click "Create", choose objective (Sales, Leads, Traffic, Engagement), name campaign clearly (e.g., "March_SpringSale_Traffic"). Optionally enable Advantage Campaign Budget;
  • Audience Definition: select Custom Audience, Lookalike Audience, or use Detailed Targeting (demographics, interests, behaviors). Set location, age, gender. Use Advantage+ Placements for automated optimization, or pick manually (Feed, Stories, Messenger, Audience Network);
  • Creatives & Copy: select format (Single Image/Video, Carousel, Collection). Use proper dimensions (1080x1080 for square, 1080x1920 for stories). Keep your videos shorter than 15 seconds, and always include captions. Copy should include strong hook, clear headline, and strong CTA;
  • Tracking: install Meta Pixel to measure conversions. Add UTM parameters for Google Analytics. Review settings, publish, and monitor performance in Ads Manager.

Consistently analyze results and refine strategy to improve long-term ROI.

1. What is the main benefit of using Advantage+ Placements in your campaign?

2. What extension must be installed on your browser to track conversions from Meta ads?

3. Which ad format is best if you want to display a range of products in one ad?

question mark

What is the main benefit of using Advantage+ Placements in your campaign?

Select the correct answer

question mark

What extension must be installed on your browser to track conversions from Meta ads?

Select the correct answer

question mark

Which ad format is best if you want to display a range of products in one ad?

Select the correct answer

Everything was clear?

How can we improve it?

Thanks for your feedback!

SectionΒ 3. ChapterΒ 2

Ask AI

expand

Ask AI

ChatGPT

Ask anything or try one of the suggested questions to begin our chat

Awesome!

Completion rate improved to 3.03

bookStep-by-Step Guide to Creating an Ad

Swipe to show menu

Creating ads in Meta Ads Manager involves clear steps from campaign setup to tracking.

Steps:

  • Campaign Setup: click "Create", choose objective (Sales, Leads, Traffic, Engagement), name campaign clearly (e.g., "March_SpringSale_Traffic"). Optionally enable Advantage Campaign Budget;
  • Audience Definition: select Custom Audience, Lookalike Audience, or use Detailed Targeting (demographics, interests, behaviors). Set location, age, gender. Use Advantage+ Placements for automated optimization, or pick manually (Feed, Stories, Messenger, Audience Network);
  • Creatives & Copy: select format (Single Image/Video, Carousel, Collection). Use proper dimensions (1080x1080 for square, 1080x1920 for stories). Keep your videos shorter than 15 seconds, and always include captions. Copy should include strong hook, clear headline, and strong CTA;
  • Tracking: install Meta Pixel to measure conversions. Add UTM parameters for Google Analytics. Review settings, publish, and monitor performance in Ads Manager.

Consistently analyze results and refine strategy to improve long-term ROI.

1. What is the main benefit of using Advantage+ Placements in your campaign?

2. What extension must be installed on your browser to track conversions from Meta ads?

3. Which ad format is best if you want to display a range of products in one ad?

question mark

What is the main benefit of using Advantage+ Placements in your campaign?

Select the correct answer

question mark

What extension must be installed on your browser to track conversions from Meta ads?

Select the correct answer

question mark

Which ad format is best if you want to display a range of products in one ad?

Select the correct answer

Everything was clear?

How can we improve it?

Thanks for your feedback!

SectionΒ 3. ChapterΒ 2
some-alt